September 5, 2008

AT Advertising Policy


  • Rates are determined by the total number of insertions within a 12-month period. Two-page spreads count as two insertions.
  • Credits earned by increasing frequency during a contract year will apply toward future billing space.
  • An advertiser who does not complete a contracted schedule will be billed for discounts taken but not earned.
  • No contract, insertion orders or copy changes will be accepted without written confirmation.
  • No cancellations are accepted after the reservation deadline.
  • The advertiser and advertising agency assume liability for the content of advertisements printed by the publisher, and for any claims rising from such advertising against the publisher.
  • The publisher will not be responsible for reproduction quality if ad material fails to conform to the publisher's mechanical requirements, or if it is not received by the materials due deadline.
  • When space is contracted and no copy instructions are received by the closing date, publisher will run copy from the previous issue.
  • The publisher's liability for any error will not exceed the cost of the space.
  • All agreements are subject to strikes, accidents, fire, acts of God or other contingencies beyond the publisher's control. The publication will not be liable for damages if for any reason it fails to publish an ad.
  • The publisher reserves the right to reject or cancel any advertising which, in the publisher's opinion, does not conform to the standards of the publication.